A Taste of Eurovision: Funny, Weird, Mediocre
And the winner of the 2012 Eurovision song contest is…Sweden | Held on May 26th in Azerbaijan, the country who won last year, the song contest attracted an estimated 125 million viewers.
Never heard of it? | Perhaps unknown to North American audiences, the Eurovision Song Contest is not only the biggest musical event in the world (despite what the Grammys want you to think), but also one of the largest watched non-sporting events in the world – larger viewing estimates have placed it at 600 million – and one of the longest running television programmes ever, since it began in 1956.
Conceived in the post-war era as another method of bringing European countries together, the first contest, held in Switzerland, only had seven countries participating: Belgium, France, Germany, Italy, Luxembourg, Switzerland, and Holland | Switzerland won | Mirroring the European Union itself, it started with some of the core countries in western and central Europe, and spread quickly | In recent years the multitude of Baltic and former Yugoslav nations have started to enter | In addition, and unlike the EU, the contest has been more than happy to include countries which really aren’t in Europe itself: last year’s winners were Azerbaijan, on the border of Iran | Also included have been Morocco, Israel, Turkey (well, Turkey is partially in Europe), Armenia, and Georgia (okay, “crossroads” nations) | A total of 42 countries participated this year, and recent competitions have had to introduce a semi-final system to deal with the overwhelming number of entries | Each of those countries has a pop song, with audiences at home rooting for them and calling in to vote (more on this later) | You can start to see why it’s the most watched musical event on the planet.
Why is it surprisingly unknown outside of Europe? | Apart from being culturally and politically specific to the continent, a major reason is that it the quality of the music is sub-par…As a matter of fact, that’s putting it politely: the songs are frequently atrocious, and oftentimes just bizarre | The big problem is that there’s a heavy focus on winning, which means that most of the songs gravitate towards a style which will “appeal to everyone” i.e. a middle of the road pop | This means a fairly westernized form of popular song (the latest fashion seems to be an “oh-ah-oh” staccato chorus set against quasi-trance elements) | On occasion, more traditional or culturally specific elements are introduced, but rarely at the sacrifice of the contemporary pop, leading to a bizarre musical blend which doesn’t really work | Many countries, even France, have started to sing in English | English has, of course, emerged as something of a global language in the modern era, and so adopting it is seen as another method of casting the net wider | But the oftentimes accented English singing can seem haphazard, and the lyrics are usually bland and generic | No lip-synching is allowed in the contest, however, so out of tune performances are not infrequent | There is also an overly heavy focus on theatrics i.e. photogenic singers, elaborate costumes and pyrotechnics | As with the music, the costumes often have loose to zero cultural connection, but it’s another method of creating a memorable song that might win.
If the quality is so atrociously bad, why has it continued for 57 years, with record viewership? There are a couple of reasons | Number one is politics | Italy quit the competition on a number of occasions, because of declining interest – none of the winning songs would do well on Italian charts – but returned in part because the competition is meant to be about continental togetherness i.e. there was international pressure | Eurovision is especially popular in smaller and perhaps more developing European nations | Winners in the last decade have included Serbia, Estonia, Latvia, Ukraine, and last year’s Azerbaijan | Estonia’s 2002 win was seen as a way of freeing themselves from Russian influence through song, and showcasing their nation on a European stage | For smaller nations, entering Eurovision becomes a national event, and crowds fill the street to watch their entry compete with the rest of the continent | Azerbaijan even built a contemporary concert hall specifically for this year’s competition.
Politics also turns up during the voting | Half of the four hour broadcast is actually given to the votes, as they come through from each country, and the political ties are evident | The Baltic countries tend to vote for each other, as do the former Yugoslav nations | One particularly infamous relationship is between Cyprus and Greece, who always award maximum points to each other (countries can’t vote for themselves) | There’s little love from them to Turkey, however, as that ancient enmity never quite died | The large number of Turks living in Germany, however, usually means a nod to Turkey in the points.
Another reason for enduring popularity is pure kitsch value | It’s the bizarre spectacle of it all, and the “so bad it’s good” factor which gives the average cringing viewer reason to tune in…almost like listening to Wesley Willis, Rebecca Black, or watching “The Room” | Case in point: in the U.K. the contest was broadcast for many years with commentary from Irish presenter Terry Wogan, who would regularly insert snarky and cynical comments | This earned him a pretty mixed reputation on the continent | However, the BBC accepted that his humorous commentary was part of the reason viewers tuned in, and his successor, Graham Norton, was picked in a similar vein | The farce of it all is sometimes acknowledged by the songs themselves | Russia’s entry this year was six old grannies singing “party for everybody…boom, boom” – you certainly won’t forget that –and Ireland’s entry for the last two years has been Jedward: a comedy identical twin duo who originally attracted a cult following on X Factor, by giving exaggerated and out of tune performances…a regular Tweedledum and Tweedledee | Perhaps most famously, in 2006 Finland entered a gothic metal band, Lordi, complete with full troll costumes, and won the whole thing, at least partially on novelty value.
It goes without saying, in today’s manufactured pop world, that running music like a business doesn’t prove entirely conducive to artistic quality or vision | What Eurovision proves is that running music like a sport, with a dose of politics, doesn’t either | The competition is almost an acultural phenomenon…instead of celebrating the cultural diversity of the continent, it gravitates towards a bland and bizarre middle ground | But, after 57 years, that no longer seems the point |It’s “a triumph of appalling taste” said Wogan, but admitted that he did love the competition each year | And, truth be told, there’s nothing quite like Eurovision, in music or otherwise | Watching it is certainly an event.
| via email from OUR.BLOGSONG | Comment »




















